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Meet the Team

Piggyback was founded to provide everyday people with access to the property investment market. We provide the expertise and network required to make smart and simple investments into property.

Piggyback was founded to provide everyday people with access to the property investment market. We provide expertise and network required to make smart and simple investments into property.

Pippa Watmough – Founder

Pippa has worked in the property and private equity sphere throughout her career. Following six years as a private equity funds lawyer in a multinational City firm, she left to focus on establishing and structuring real estate funds for high net worth individuals and institutions. She has enjoyed working with a broad variety of clients, from parents assisting with property purchases for their children to family offices developing multimillion pound schemes, advising both on the investment and development side. Founding Piggyback in 2015, Pippa is passionate about developing a smart and simple platform for responsible investing.

Sarah Mottram – Investment Research

Sarah is a statistician and has spent nearly 20 years working in the public and private sector in data analytical roles. Her passion for property investment led her to set up a successful property search agency, which sources UK property for clients as either a home or an investment opportunity. In 2011 Sarah moved to Hong Kong and through strategic partnerships she extended her service to the Asian market. Sarah loves managing residential property developments for herself as well as her clients and manages a small property portfolio.

Elliot Zissman – Tech Guru

Elliot is a seasoned IT strategy and implementation adviser with an entrepreneurial flair, and a solid understanding of database technologies, cloud computing and big data. From 1999, he has been advising starts-up and enterprises on the impact of technology on business, working with clients such as Land Securities, McDonald’s and nPower. More recently, he has turned around a London based IT services to focus on the provision of cloud solutions, helped a South African IT company expand into Europe and is presently doing the same role for a data management company based in Canada.

Simon Toller – Finance Officer

Simon is an ACA accountant qualifying in 2001 before working for ten years in both finance and operations in a multinational investment bank. An interest in more commercial work saw him move towards a combination of business analysis, funding applications and project management within the leisure and government sectors. Simon has been responsible for the fund-raising of two start-ups in the consumer sphere and has overseen the development of companies from ideas to revenue generation.

Jacqueline Mirell – Product Design & UX

Jacqueline worked in digital marketing and social media strategy before moving to London completing a masters in Multimedia, studying design and development industries. Drawing on her experience with creative advertising and marketing ventures, she is able to shape her work in user experience design, interface design, and visual branding.


All investments involve risk, including the total loss of the capital involved. Property investments include some specific risks detailed below.

1. Loss of Capital Investment

Property prices can go down as well as up and different property types or those in different areas may be more or less susceptible to reduced or negative growth. By investing in property, there is a risk that you may not get back what you put in if property prices fall. You should not invest more money through the platform than you can afford to lose without altering your standard of living. Investment on Piggyback Property is not covered by the Financial Services Compensation Scheme.

2. Illiquidity

Any investment you make through the platform will be highly illiquid. There is no active secondary market for the shares of the investee company. This means that you are unlikely to be able to sell your shares until and unless the investee company is sold or the property is sold at the end of the investment term.

3. Rarity of Dividends

If a property receives rent this will be paid to the investors as a dividend net of any fees, costs and expenses. However, should a property not produce rent, or the rent be insufficient to cover the costs and expenses of operating the property, no dividends will be paid and you will be unlikely to see any return on your investment until the property is sold.

4. Diversification

Investing in property and unlisted shares should only be done as part of a diversified portfolio. This means that you should invest relatively small amounts in multiple businesses rather than a lot in one or two businesses. It also means that you should invest only a small proportion of your investable capital in startups as an asset class, with the majority of your investable capital invested in safer, more liquid assets.

5. Tax

You will be responsible for the payment of your own tax which may include capital gains and/or income tax. We do not provide tax advice and you should seek independent tax advice before investing if you are unsure of your position. It is still your responsibility to ensure that your tax return is correct and is filed by the deadline and any tax owing is paid on time. If you are unsure how this investment will effect your tax status you must seek professional advice before you invest. Each company you invest in will be liable for, and pay, corporation tax and any returns you receive will be paid to you net of any corporation tax due.

6. Past Performance

The value of property may go down as well as up and you may not get back the full amount you invested. You should not consider investing unless you can afford a total loss of your investment. Past performance is not a reliable indicator of future results.

7. Future performance

Any projections of future performance are based on the internal calculations and opinions of Piggyback Property and are subject to change at any time. Forecasts are not a reliable indicator of future results and should not be relied on.